Email marketing

As our relationships with clients evolve, so too do the services we’re asked to provide. That’s why email marketing makes a regular appearance!

Some clients acknowledge the carefully considered use of email to strengthen relationships with their existing customers. Others realise that email is a clever tool to help nurture leads, and of course it can prove a cost-effective way to communicate with new data too.

The challenge is to bring these emails to life, and communicate the right message to the right people at the right time.

Do you make regular, relevant contact with your customers and prospects?



Our core service is, perhaps unsurprisingly, email copywriting. We work with clients to understand the messages they wish to convey and the objectives of each email activity. We also help them plan the communication journey that they hope a customer or prospect will follow as a result of the email correspondence.

Then we get to work, preparing the content that will help to achieve these goals. Whether the aim is to raise brand awareness, engage, inform, educate, capture further details, or even pass on a promotional offer, we’ll alter the copy accordingly.

We can provide further value-adding content too, perhaps text for a related landing page or a detailed download such as a white paper or e-book.

So where do we fit in?



Some organisations come to us as complete email novices, with no in-house technology to make their desired comms happen. If this is the case, we make the introduction to a trusted digital marketing agency that will take care of the design, build and distribution of the emails, and we concentrate on the content. In other cases, content is all that’s required, which makes the process even quicker and easier. Or, a client may simply want to offload the email responsibility to someone else, so they can concentrate on their day job knowing the marketing is taken care of.

Whatever the scenario, talk to us about what’s possible and we’ll take it from there.

Why is our support helpful?



Do you make regular, relevant contact with your customers and prospects?


As our relationships with clients evolve, so too do the services we’re asked to provide. That’s why email marketing makes a regular appearance!

Some clients acknowledge the carefully considered use of email to strengthen relationships with their existing customers. Others realise that email is a clever tool to help nurture leads, and of course it can prove a cost-effective way to communicate with new data too.

The challenge is to bring these emails to life, and communicate the right message to the right people at the right time.

So where do we fit in?


Our core service is, perhaps unsurprisingly, email copywriting. We work with clients to understand the messages they wish to convey and the objectives of each email activity. We also help them plan the communication journey that they hope a customer or prospect will follow as a result of the email correspondence.

Then we get to work, preparing the content that will help to achieve these goals. Whether the aim is to raise brand awareness, engage, inform, educate, capture further details, or even pass on a promotional offer, we’ll alter the copy accordingly.

We can provide further value-adding content too, perhaps text for a related landing page or a detailed download such as a white paper or e-book.

Why is our support helpful?


Some organisations come to us as complete email novices, with no in-house technology to make their desired comms happen. If this is the case, we make the introduction to a trusted digital marketing agency that will take care of the design, build and distribution of the emails, and we concentrate on the content. In other cases, content is all that’s required, which makes the process even quicker and easier. Or, a client may simply want to offload the email responsibility to someone else, so they can concentrate on their day job knowing the marketing is taken care of.

Whatever the scenario, talk to us about what’s possible and we’ll take it from there.

Watch our video to learn why our services stand out

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  • Scriba has raised awareness of Vapour throughout the industry and especially across our prime geographical location in the North of England. We have, I am sure, won business with the help of Scriba’s PR and willingness to work with us, in an area we feel out of our depth.

    Tim Mercer, CEO, Vapour Cloud

Need help delivering an interesting message, to the right people, at the right time? Get in touch to see how we can help…