The Bigger Boat, digital marketing agency

New space, staff and client success as digital marketing agency prepares for growth

Digital marketing agency The Bigger Boat has moved into vibrant new offices in Mirfield, to make way for continued expansion in 2017.

What started out seven years ago as a three-man ‘crew’ is now a nine-strong team with its eye on turnover of £0.5m. The growing business has therefore just relocated to a 2,000sqft space in a converted water mill at Wheatley Park, to pave the way for its next phase of development.

It is hoped that this creative new ‘home’ – complete with a replica boat’s hull as the boardroom wall – will act as an inspiring new environment for the dynamic organisation to work.

Commenting on the move, creative director Doug Main said: “We care a lot about our surroundings, so purposefully looked for something a bit different. You don’t have to be involved in the routine ‘rat race’ to do cutting edge stuff. We’ve got big plans for the future, with aims to ultimately become a £1m turnover business in the next five years. This picturesque location, with significant room to grow, will help us be just that.”

Already the move seems to be paying off. With more than 60 clients in its customer base including Visit Calderdale, Celloglas, Deuren and Direct 2 Mum, The Bigger Boat has just secured its first ‘household name’, Little Tikes. This US-owned toy brand – most famous for the red and yellow Cozy Coupe originally created in the 70’s – has tasked the team with handling creative and website development throughout the UK.

Within weeks of the Mirfield move, a new designer and account manager were also on board, and there are plans to continue the recruitment drive in the next 12 months.

Digital director Lee Boothroyd continued: “We’re renowned for being a results-driven digital marketing agency, and we’ve now got firm sights set on our own targets too. By offering something different for employees – as well as clients – we’re also better equipped to grow even with the industry’s current talent shortage.”

With founders Doug, Lee and account director Andy McCaul at the helm, The Bigger Boat provides a full spectrum of creative services including strategic brand development, design for print, web design and development, social and email marketing, SEO and PPC management. Until recently it was located in Brighouse in an office adjacent to another of its clients, Towngate plc.